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Market Analysis Studies

graphic of cover of Greater Georgetown Market Analysisgraphic of cover of Greater Brandywine Valley Market AnalysisSuccessful businesses scan their environment for information and react appropriately.  IPA’s market-analysis services provide clients with local and regional data on business activity, population and household characteristics, and the current and projected market potential for certain sales and service operations.  This market intelligence can help businesses make improved location, marketing, and expansion decisions and better focus regional economic-development initiatives.

IPA helps business, government, and community groups better understand their local and regional markets.  For the New Castle County Chamber of Commerce, IPA developed a mapping and analysis tool that displays business locations and reports demographic and market conditions for user-defined geographies.  IPA developed retail market analyses for the Greater Georgetown Chamber of Commerce and Greater Brandywine Village Revitalization, Inc.

View the following documents:

For more information, contact Martin Wollaston (302-831-4930).